SHIFT
Naia Materialism
The New Reality
The future is smarter and all about closing the loop. We are experimenting with new materials and trying to make our economy gentler on the planet. Reducing waste and cleaner supply chains are in focus.
INSIGHTS
Circular Economies 1.0
While we have been discussing the possibilities of creating a circular economy for a long time, this is the first time we’ve come close to actually creating one.

Smart Supply Chains
One of the biggest contributors to carbon emissions is poorly planned logistics. But this may be a thing of the past as companies are using technologies such as drones to reimagine their supply chains.

Reimagined Materialism
Our relationship with consumerism is changing as we evolve emotionally. Yes, we want to participate in the global economy, but we want to do so ethically. We want to leave behind a healthy planet for posterity.

CLOSING NOTE
From the biscuit box to the shopping bag, it all feels earthy and natural.
Imagine a time, not too far away from now. Almost all the packaging material you use is made out of natural materials. From the biscuit box to the shopping bag, it all feels earthy and natural. You order something online and it arrives by drone. The packaging comes with a message printed on it- “Plantable cardboard. Plant this and grow a little garden.” Welcome to the age of Naia Materialism.