Newmonkey/thenewreality - Spread Design Barn

SHIFT

New Monkey

The New Reality

In the new age, it is not the fittest, but the smartest who shall survive. If we are to escape the confines of our homes, we must look to the past and use what we have learnt in our journey thus far.

INSIGHTS

Survival of the Smartest

Darwin’s phrase “Survival of the fittest” re-emerges as “Survival of the Smartest”. When our very survival is under threat, we have to use everything at our disposal. We experiment, tinker, take risks and not just survive, but thrive.

Hind Sense

When dealing with unprecedented situations, we often look to what we already know. Systems established in the past have helped us secure our future. Whether it is fast-tracking vaccinations or re-purposing video conferencing en masse, we have used hindsight to our benefit.

Homo Domesticus

We are social animals and always have been. Our strength lies in numbers, but this year our numbers became our biggest vulnerability. We were asked to withdraw into isolation and disconnect physically. We began to truly live in our homes.

With the utmost creativity and independence – expressing ourselves through and from our homes. Our houses became our offices, our schools and our restaurants.

CLOSING NOTE

While we are living in precarious times, humans have demonstrated a remarkable ability to adapt to the circumstances.

We might be able to move on from this pandemic in the very near future, but it will definitely leave us transformed. Every crisis brings with it a new opportunity to forge ahead with newly acquired skills. This monkey has learnt some new tricks.